Brand Manager

Description:

Etex Group with headquarters in Brussels is a leading industrial group, specialized in production and marketing of high-quality building materials and solutions. As an international top player, with a turnover of €3Bn and more than 12,000 employees, Etex is active in 42 countries. Etex Exteriors is the division responsible for driving profitable growth as a leader in fibre cement building materials. ‘CEDRAL’ is a brand built on a history of fibre cement roofing and expanding to façade and terraces as the total exterior solution for your home. ‘EQUITONE’ is a through-coloured facade material designed by and for architects offering unparalleled design opportunities. ‘EURONIT’ is corrugated sheets for farmers equipping them with ever smarter solutions to grow and meet the needs of their future. ‘VIRIFORM’ brand represents our well-established metal forming division providing metal solutions to steel fabricators, to both the industrial and agricultural markets.

We are currently seeking a Brand Manager for a temporary contract to support our Marketing Department. This is a maternity cover position, reporting to the European Brand Manager - Cedral.

• Plan, deliver and manage effective offline campaigns that engage with the target audience to generate valuable leads / enquiries for the sales team
• Prepare engaging content marketing for your Brand for online and offline communications
• Co-ordinate event management as required, including exhibitions, sponsorships, tradeshows etc.
• Analyse, evaluate, and monitor campaign activities and ROI
• Work closely with the external sales team and deliver engaging internal communications
• Manage work through various marketing agencies to ensure timely delivery of projects within budget
• Manage an agreed budget
• Any other duties that are considered to be within the capability of the job holder that may be required from time to time
• Members of the Athy Commercial Leadership Team - weekly meetings and actions.
• Attend all Regional Marketing Tribe meetings and work across borders within the Group, Divisional and Regional (West Europe) Marketing community.

About you

• Knowledge of database segmentation preferable
• Conscientious and takes responsibility to deliver outstanding marketing communications
• Excellent written and verbal communication, proficient in Microsoft Office
• Able to manage workload to meet deadlines
• Exceptional proofreading skills and an eye for detail and creativity
• Able to work as part of a team and independently
• Experience of working with and managing agencies to deliver to a set brief
• Ability and willingness to learn new skills
• High level of awareness, pro-active approach towards safety, with a track record of achieving high standards of safety for self, team members, all colleagues and third parties as appropriate