Description:
This role supports the growth and visibility of active adult apartment communities across the Scottsdale, AZ and surrounding markets through strategic marketing, outreach, and sales initiatives. Partnering closely with internal teams and external community organizations, the position is responsible for driving brand awareness, generating qualified prospects, and contributing to leasing and resident retention goals within the 55+ demographic.
This position will support communities within the Arizona portfolio, requiring an on-site presence to effectively engage with prospects and local partners. This is not a remote role. The ideal candidate brings prior experience in both marketing and sales, with a proven ability to execute outreach strategies, build relationships, and deliver results in a customer-focused environment.
Job Description
- Develop and implement marketing strategies tailored to the 55+ active adult demographic to drive community engagement and leasing success.
- Assist with lead generation and research potential residents, referral sources, and local partnerships.
- Collaborate with leasing and property management teams to ensure consistent and compelling messaging.
- Represent the community at events, open houses, and local gatherings to generate excitement and interest.
- Build and nurture relationships with prospective residents, families, senior organizations, and local influencers.
- Leverage marketing channels such as social media, email, newsletters, and community events to reach target audiences.
- Conduct market research to stay current on trends in active adult living and inform marketing efforts.
- Assist in the design and distribution of marketing materials (flyers, brochures, presentations) aligned with brand standards.
- Track and report on the success of marketing and outreach efforts with regular updates to leadership.
- Attend community and industry events to increase brand visibility and referral partnerships.
- Serve as a brand ambassador by reflecting the values and lifestyle of the community.
- Provide on-site support as needed for leasing activities, resident events, and retention programs.
Additional Compensation
Many factors go into determining employee pay within the posted range including business requirements, prior experience, current skills and geographical location.
- Corporate Positions: In addition to the base salary, this role may be eligible to participate in a quarterly or annual bonus program based on individual and company performance.
- Onsite Property Positions: In addition to the base salary, this role may be eligible to participate in weekly, monthly, and/or quarterly bonus programs.
Robust Benefits Offered*:
- Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.
- Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure.
- For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.
- 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).
- 401(k) with Company Match up to 6% of pay after 6 months of service.
- Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).
- Employee Assistance Program.
- Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
- Charitable giving program and benefits.
- Benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority.