Description:
This is a newly created position at Red Flag, reflecting the growing role that digital channels play in the campaigns we run for clients. The successful candidate will operate at the intersection between public affairs, communications and campaigning, bringing specialist digital expertise to campaigns that are, at their core, about messaging, narrative and influence.
Red Flag prides itself on being an industry-leading employer. We have an established policy of promoting from within and provide a staff development programme and clear pathways to promotion, as well as generous staff benefits and incentives. These include hybrid working, annual company and personal performance-based bonuses and incentives for winning new business.
This specific position is offered for a Digital Senior Account Manager to be based in our office in Dublin, with the opportunity of hybrid working. Candidates in other locations may be considered. Some international travel may be required.
A Red Flag Digital Account Manager
- Leads the development, execution and optimisation of paid digital campaigns (including on platforms such as LinkedIn, YouTube, Google Ads, X) as part of integrated communications and public affairs strategies for major clients.
- Builds and manages digital messaging and targeting strategies that support wider campaign narratives, working closely with strategists and account teams to ensure paid and organic activity align with overall campaign goals.
- Tracks, analyses and interprets campaign performance data, translating metrics into clear insights and recommendations for internal teams and client reporting.
- Manages day-to-day client interactions and reporting on the digital elements of campaigns, working as part of an international team servicing clients on Irish, European and global campaigns.
- Keeps abreast of platform changes, ad policy updates and emerging digital tools relevant to issue-based and advocacy communications.
- Helps drive business development, contributing digital expertise to pitches and proposals for new accounts.
Required Skills And Experience
- Experience running paid digital/social advertising campaigns, with hands-on experience across platforms such as X, LinkedIn and Google Ads.
- Strong analytical skills, with demonstrable experience turning campaign data into clear, digestible reporting and insight for clients or senior stakeholders.
- Comfortable working with analytics and reporting tools (e.g. platform ad managers, Google Analytics, data visualisation/reporting tools).
- An understanding of, or strong interest in, public affairs, policy or issues-based communications — this may come from agency, in-house, political, or advocacy backgrounds.
- Exceptional written and verbal communication skills, including fluent English.
- Proven client-handling skills, with the ability to explain digital strategy and performance to non-digital specialists.