Social Media Manager

Description:

This isn't just another digital marketing role. You will be coordinating Arup's social media presence in Europe across a range of digital channels, shaping how we represent our brand through organic and paid content to showcase our expertise, amplify our voice, and engage with our client base and talent. This is an opportunity to further your career as a digital marketing specialist in the fast-growing built environment sector.

As a Social Media Manager – Europe at Arup, you will:

 

• Plan, manage and execute overall social media content to engage and grow the Arup audiences across social media platforms including LinkedIn, Instagram, YouTube and others
• Maintain a master social media calendar, including day-to-day publishing, monitoring, and engagement
• Work with the global SM team and European Marketing and Communications network to feed into the worldwide content calendar
• Create segmented content for a range of markets that showcases our people, insights and client impact while maintaining brand consistency
• Partner with internal stakeholders to support campaigns, thought leadership, and talent attraction initiatives
• Coordinate activity for Arup social media ambassadors and employee advocacy initiatives
• Tracking and reporting performance across channels, turning data into actionable insights to inform best practice
• Partner and work cross-functionally with other teams and technical experts to develop and execute quality, high impact social media content